The Trump Revolution: A Passing Fad or Permanent Change in U.S. Presidential Politics

30 Jun 2017, 15:00 to 30 Jun 2017, 17:00
IHR Wolfson Room NB02, Basement, IHR, Senate House, Malet Street, London WC1E 7HU

Speaker: Professor Bruce Newman (DePaul University)

Since Donald Trump won the 2016 U.S. Presidential Election, there have been 2 opposing views on what it represents. His supporters have argued that he has broadened the base of the Republican Party to include a wide cross-section of voters who are fed up with Washington insiders and sought a fresh approach to running the country. His detractors believe that his victory is one-time occurrence that is the result of dirty politics that struck a populist cord at a vulnerable point in time for the Democrats with American voters. Both views will be analysed from a political marketing perspective as the campaign unfolded at key junctures chronologically; will then be brought up-to-date; culminating with my forecast on which view will prevail in the future.

In partnership with the Eccles Centre for American Studies at the British Library


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