%PDF-1.3 1 0 obj << /Type /Catalog /Outlines 2 0 R /Pages 3 0 R >> endobj 2 0 obj << /Type /Outlines /Count 0 >> endobj 3 0 obj << /Type /Pages /Kids [6 0 R 14 0 R 18 0 R ] /Count 3 /Resources << /ProcSet 4 0 R /Font << /F1 8 0 R /F2 9 0 R /F3 10 0 R >> /XObject << /I1 11 0 R >> >> /MediaBox [0.000 0.000 595.280 841.890] >> endobj 4 0 obj [/PDF /Text /ImageC ] endobj 5 0 obj << /Creator (DOMPDF) /CreationDate (D:20140729201433+01'00') /ModDate (D:20140729201433+01'00') /Title (Reading Germany: Literature and Consumer Culture in Germany before 1933) >> endobj 6 0 obj << /Type /Page /Parent 3 0 R /Annots [ 12 0 R ] /Contents 7 0 R >> endobj 7 0 obj << /Length 4100 >> stream q 381.750 0 0 120.000 34.016 687.874 cm /I1 Do Q 0.000 0.000 0.000 rg BT 34.016 676.469 Td /F1 12.0 Tf [(Published on )] TJ ET BT 99.356 676.469 Td /F2 12.0 Tf [(Reviews in History)] TJ ET BT 190.016 676.469 Td /F1 12.0 Tf [( \()] TJ ET 0.000 0.000 0.800 rg BT 197.012 676.469 Td /F1 12.0 Tf [(http://www.history.ac.uk/reviews)] TJ ET 0.000 0.000 0.800 RG 0.24 w 0 J [ ] 0 d 197.012 675.075 m 357.332 675.075 l S 0.000 0.000 0.000 rg BT 357.332 676.469 Td /F1 12.0 Tf [(\))] TJ ET 0.502 0.502 0.502 RG 0.75 w 0 J [ ] 0 d 34.391 653.743 526.499 1.500 re S BT 34.016 615.321 Td /F3 18.0 Tf [(Reading Germany: Literature and Consumer Culture in Germany )] TJ ET BT 34.016 593.937 Td /F3 18.0 Tf [(before 1933)] TJ ET BT 34.016 266.195 Td /F1 12.0 Tf [(The history of consumerism in Germany is surprisingly new. Unlike other countries, most notably France, )] TJ ET BT 34.016 251.939 Td /F1 12.0 Tf [(Britain, and the United States, the study of consumer culture is a relative newcomer to German )] TJ ET BT 34.016 237.683 Td /F1 12.0 Tf [(historiography. But, having arrived late, it has certainly made its presence known in recent years, inspiring a )] TJ ET BT 34.016 223.427 Td /F1 12.0 Tf [(young generation of scholars to re-read modern?and even early modern?German history through new lenses. )] TJ ET BT 34.016 209.171 Td /F1 12.0 Tf [(Nevertheless, many of the topics explored under the heading consumerism have tended to cluster around )] TJ ET BT 34.016 194.915 Td /F1 12.0 Tf [(certain standard themes, such as food, fashion, youth, advertising, dcor, and the coming of the infamous )] TJ ET BT 34.016 180.659 Td /F1 12.0 Tf [(?culture industry? more generally.)] TJ ET BT 34.016 154.403 Td /F1 12.0 Tf [(Gideon Reuveni?s book, )] TJ ET BT 155.336 154.403 Td /F2 12.0 Tf [(Reading Germany)] TJ ET BT 242.984 154.403 Td /F1 12.0 Tf [(, is an original and stimulating departure from this literature. In it )] TJ ET BT 34.016 140.147 Td /F1 12.0 Tf [(he sets his sights on the transformation of Germany?s ?reading culture? from the late-nineteenth century )] TJ ET BT 34.016 125.891 Td /F1 12.0 Tf [(through to the Depression. To be sure, there has been many a study over the years on German book life, but )] TJ ET BT 34.016 111.635 Td /F1 12.0 Tf [(none has endeavoured to meet Reuveni?s objective of ?placing reading culture within the emergence of )] TJ ET BT 34.016 97.379 Td /F1 12.0 Tf [(consumer culture? \(p. 13\) in such a sustained manner. Weimar Germany is a rich case study in this regard, )] TJ ET BT 34.016 83.123 Td /F1 12.0 Tf [(given that its shortened work day, compulsory education acts, and improved social welfare for workers )] TJ ET BT 34.016 68.867 Td /F1 12.0 Tf [(assured more time for reading across all social strata; even the terrible bouts of inflation and unemployment )] TJ ET BT 34.016 54.611 Td /F1 12.0 Tf [(that plagued the 1920s played a key contributing?if underestimated?role in Weimar?s burgeoning reading )] TJ ET BT 34.016 563.315 Td /F3 12.0 Tf [(Review Number:)] TJ ET BT 34.016 549.059 Td /F1 12.0 Tf [(561)] TJ ET BT 34.016 534.803 Td /F3 12.0 Tf [(Publish date:)] TJ ET BT 34.016 520.547 Td /F1 12.0 Tf [(Friday, 1 December, 2006)] TJ ET BT 34.016 506.291 Td /F3 12.0 Tf [(Author:)] TJ ET BT 34.016 492.035 Td /F1 12.0 Tf [(Gideon Reuveni)] TJ ET BT 34.016 477.779 Td /F3 12.0 Tf [(ISBN:)] TJ ET BT 34.016 463.523 Td /F1 12.0 Tf [(1845450876)] TJ ET BT 34.016 449.267 Td /F3 12.0 Tf [(Date of Publication:)] TJ ET BT 34.016 435.011 Td /F1 12.0 Tf [(2006)] TJ ET BT 34.016 420.755 Td /F3 12.0 Tf [(Price:)] TJ ET BT 34.016 406.499 Td /F1 12.0 Tf [(45.00)] TJ ET BT 34.016 392.243 Td /F3 12.0 Tf [(Pages:)] TJ ET BT 34.016 377.987 Td /F1 12.0 Tf [(288pp.)] TJ ET BT 34.016 363.731 Td /F3 12.0 Tf [(Publisher:)] TJ ET BT 34.016 349.475 Td /F1 12.0 Tf [(Berghahn)] TJ ET BT 34.016 335.219 Td /F3 12.0 Tf [(Place of Publication:)] TJ ET BT 34.016 320.963 Td /F1 12.0 Tf [(Oxford)] TJ ET BT 34.016 306.707 Td /F3 12.0 Tf [(Reviewer:)] TJ ET BT 34.016 292.451 Td /F1 12.0 Tf [(Paul Betts)] TJ ET endstream endobj 8 0 obj << /Type /Font /Subtype /Type1 /Name /F1 /BaseFont /Times-Roman /Encoding /WinAnsiEncoding >> endobj 9 0 obj << /Type /Font /Subtype /Type1 /Name /F2 /BaseFont /Times-Italic /Encoding /WinAnsiEncoding >> endobj 10 0 obj << /Type /Font /Subtype /Type1 /Name /F3 /BaseFont /Times-Bold /Encoding /WinAnsiEncoding >> endobj 11 0 obj << /Type /XObject /Subtype /Image /Width 509 /Height 160 /Filter /FlateDecode /DecodeParms << /Predictor 15 /Colors 3 /Columns 509 /BitsPerComponent 8>> /Mask [ 255 255 255 255 255 255 ] /ColorSpace /DeviceRGB /BitsPerComponent 8 /Length 3280>> stream x[EQ㎦fVttҒ +3O{?lGDQԯDrB^.ϯ%~'0۠/2>0AG_>0j0GCfE67>rB^}@  !&y+r?INp:erc b8f=rQC!~-Wf^^zF[)G 2ޯe7V_Go3Ke GEGOo8rώ#\1ZY~N6^H}yLxS-!:412V+u\-LSO?xVvZ|GjǮT_8EYJF=Tw^ 7GxfN/S:Ʌ~ʟtt?5n÷J'JcF-GVξx{rO~tJd;#a\7}|~y'>}c2C vR}f׈**h.)_&@pfzjsx:5;S\vKhM5j=!Cn+h"u]a EUN]jn=k<,:Ք>sU!ni~6EJ)¦72?G}[y}_vc$t?iSܟ2Zݞ,VN?_`='RFK1A2qv&X_lLRWY'%:I㢖zb_UEx\>&ɆBˏ~K@ \gYØU4}$8Dv!'Q'*+Εj(UCGo[#< 2Ja(sZi9fZKE Rn`u\9r^Zmɯ׹}mstO4uc~#'jEvۼ Dx[z ޏQ4KL5,5u3>i^uÒ-53ba ~,~/pyt1fMU'CVm:qv~=Y'Es"WsφG?l_kN5}],Ow7 uh`xƫ?zMl7ٻv$A(4Dl(wwH} ?=[=S;yC]^BK>㕪9`Z'Wj;E|:bf>kCԘ#RY,iv쵗~}n'"1u" *uO΄/2^Sxr(!/DD\~mJyZ!MmrA!#u[if|99WB WΡpp}w}sh#,\ &:%˳X?D3 %W0cC?o̲^} F3XLVn]Cߖiϧ!7}yZJ#P7]=)7Ρp;>> Ye^xx{Oafw{ ;>4gfLt ʊ:q%#r/)pv!O4wGh|dS ӣݽހ-gVUC'pBxrB^} 7JA^} /'8!`:r?}}],X  }6y!`/~Br?}Q< >k7vx"] ,' .3jn{-i}|~%-};b6#U)7繎kiEw 㤳:E}[޼c"rꬊ7Dc$~"/Y&zSd:tFȌCrʙ`7u .#[-<)j ?TGS(j~oTup(hjU4PlJ=}|it.ҽ@\wʨuXÞZcx18Wo<~ikOg,ވ\^?EneyZcc0[R١z|zv7_m:_n]a?osS3~j^ hD.a_X'KfBX6w wݶ"Oa:,bvhrWH[uCF-Xfc}>x+Rz)2N-B 7y^٨;[/vg? | |2Sve}=o䑰j[vWjF0{굦?VI~}xM(_TlG__+]:#к?S} c>GŸD7 !w{S{B =x7a?oE#)+Gz:o_4Q<;n?\tt7?mGCџQGu4kņOF>F?#} hP&ђߴM#u!.СtL2^#o nIk_i.~7tr@n 1P~3?.[]=S5b߮~Yo^HFH YBi8a4iom>CKgMy*;?zqEӕ` >zB9iFzC?XF?ޟIܰ펉A}{I5ᄊx%ez#Mp@rߎpi]IOVjzuJt\۰f׺u5><,J~PTJp1)}){9N {!`/> endstream endobj 12 0 obj << /Type /Annot /Subtype /Link /A 13 0 R /Border [0 0 0] /H /I /Rect [ 197.0117 675.3895 357.3317 687.2695 ] >> endobj 13 0 obj << /Type /Action /S /URI /URI (http://www.history.ac.uk/reviews) >> endobj 14 0 obj << /Type /Page /Parent 3 0 R /Annots [ 16 0 R ] /Contents 15 0 R >> endobj 15 0 obj << /Length 6904 >> stream 0.000 0.000 0.000 rg 0.502 0.502 0.502 RG 0.75 w 0 J [ ] 0 d BT 34.016 796.469 Td /F1 12.0 Tf [(culture.)] TJ ET BT 34.016 770.213 Td /F1 12.0 Tf [(Chapter 1 frames the discussion of the book, addressing in this case the deeply-felt and widely-remarked )] TJ ET BT 34.016 755.957 Td /F1 12.0 Tf [(?book crisis? after the Great War, which dovetailed with older lamentations of cultural decline and the tragic )] TJ ET BT 34.016 741.701 Td /F1 12.0 Tf [(collapse of the bourgeoisie as the country?s self-appointed cultural guardians. Reuveni persuasively counters )] TJ ET BT 34.016 727.445 Td /F1 12.0 Tf [(that there really was not a crisis at all, either in terms of book sales, distribution, or even quality of reading )] TJ ET BT 34.016 713.189 Td /F1 12.0 Tf [(material. What did happen, however, was that the old bourgeois elites were unable to oversee the book )] TJ ET BT 34.016 698.933 Td /F1 12.0 Tf [(industry, as they once had, as part of their cultural mission of popular enlightenment and cultural uplift. )] TJ ET BT 34.016 684.677 Td /F1 12.0 Tf [(After the war, the German book trade was undergoing radical reconstruction, and the reading public was )] TJ ET BT 34.016 670.421 Td /F1 12.0 Tf [(both expanding and changing. Conservatives were not wrong to note that the book itself was becoming more )] TJ ET BT 34.016 656.165 Td /F1 12.0 Tf [(and more of a commodity, that it was beholden to fleeting fashion and lowbrow popular tastes, and that the )] TJ ET BT 34.016 641.909 Td /F1 12.0 Tf [(industry?s move toward mass production, distribution, and retailing was inspired by American 'Fordist' )] TJ ET BT 34.016 627.653 Td /F1 12.0 Tf [(industrial models. Nor did it go unremarked that the book?s role as the privileged repository of human )] TJ ET BT 34.016 613.397 Td /F1 12.0 Tf [(knowledge was losing its monopoly in the face of new and competing audiovisual sources, such as )] TJ ET BT 34.016 599.141 Td /F1 12.0 Tf [(gramophones, picture books, and film. Still, as Reuveni is quick to point out, this hardly spelled the end of )] TJ ET BT 34.016 584.885 Td /F1 12.0 Tf [(the book as cultural product; on the contrary, the 1920s witnessed a boom in reading as both book business )] TJ ET BT 34.016 570.629 Td /F1 12.0 Tf [(and its readership were forever transformed.)] TJ ET BT 34.016 544.373 Td /F1 12.0 Tf [(The next few chapters go on to show how the Weimar book business and reading public had specifically )] TJ ET BT 34.016 530.117 Td /F1 12.0 Tf [(changed. In Chapter 2, Reuveni analyzes household account books from the period, arguing that German )] TJ ET BT 34.016 515.861 Td /F1 12.0 Tf [(households?even those of workers?devoted a surprising amount of the family budget to either the purchase )] TJ ET BT 34.016 501.605 Td /F1 12.0 Tf [(or borrowing of books. Money was even siphoned from the new entertainment industries?record, radio, )] TJ ET BT 34.016 487.349 Td /F1 12.0 Tf [(sport, or cinema?to support reading for all. While some of these savings may have gone on ?colportage? and )] TJ ET BT 34.016 473.093 Td /F1 12.0 Tf [(?penny dreadfuls?, a good amount was also spent on Thomas Mann and Hermann Hesse. The book industry )] TJ ET BT 34.016 458.837 Td /F1 12.0 Tf [(responded in kind to this new reading public, in the form of supporting public libraries or issuing cheap )] TJ ET BT 34.016 444.581 Td /F1 12.0 Tf [(paperbacks for an economically-pressed Weimar readership. Chapter 3 then chronicles the ways in which )] TJ ET BT 34.016 430.325 Td /F1 12.0 Tf [(reading was commercialized through new innovations like family magazines, subscription clubs, mail-order )] TJ ET BT 34.016 416.069 Td /F1 12.0 Tf [(book delivery, railway bookshops, and the coming of the street-sold illustrated newspaper. Chapter 4 )] TJ ET BT 34.016 401.813 Td /F1 12.0 Tf [(continues in this vein, illustrating how changing book design, commercial tie-ins to newspapers \(including )] TJ ET BT 34.016 387.557 Td /F1 12.0 Tf [(the dawning of author interviews\), and the expansion of public libraries \(including more specialized )] TJ ET BT 34.016 373.301 Td /F1 12.0 Tf [(holdings established by trade unions, churches and other associations\) made the 1920s a kind of Golden Age )] TJ ET BT 34.016 359.045 Td /F1 12.0 Tf [(of book reading across class barriers, providing solace and enjoyment to many beleaguered citizens. At one )] TJ ET BT 34.016 344.789 Td /F1 12.0 Tf [(point Reuveni even goes so far as to suggest that, ?as places frequented by all social strata, they [the public )] TJ ET BT 34.016 330.533 Td /F1 12.0 Tf [(libraries] played an important role in preventing social unrest? \(p. 162\).)] TJ ET BT 34.016 304.277 Td /F1 12.0 Tf [(Chapter 5 returns to the themes of crisis explored in the first chapter. Now, however, the emphasis is on how )] TJ ET BT 34.016 290.021 Td /F1 12.0 Tf [(the interwar crusade against ?smut and trash? \(Schund und Schmutz\) targeted women and youth as )] TJ ET BT 34.016 275.765 Td /F1 12.0 Tf [(dangerously vulnerable to this new commercial literature, and claimed that it corrupted its readers, )] TJ ET BT 34.016 261.509 Td /F1 12.0 Tf [(undermined political and religious authority, offended against good taste, and encouraged hedonism. As )] TJ ET BT 34.016 247.253 Td /F1 12.0 Tf [(Reuveni makes plain, this bourgeois campaign was often less about imagined at-risk readers than their own )] TJ ET BT 34.016 232.997 Td /F1 12.0 Tf [(class?s need to invent and assert a new cultural identity in the rough and tumble world of Weimar society. )] TJ ET BT 34.016 218.741 Td /F1 12.0 Tf [(As such, their trumpeted book crisis was actually the result of the very success of reading in becoming a )] TJ ET BT 34.016 204.485 Td /F1 12.0 Tf [(fundamental part of the daily routines of broad sectors of German population after the Great War. But )] TJ ET BT 34.016 190.229 Td /F1 12.0 Tf [(ultimately there was more at stake than simply saying that the Weimar Republic was characterized by a )] TJ ET BT 34.016 175.973 Td /F1 12.0 Tf [(?democratization of reading?. What Reuveni argues so elegantly in his fine book is that this new reading )] TJ ET BT 34.016 161.717 Td /F1 12.0 Tf [(culture was instrumental in brokering the modernization of everyday life and ?disseminating values of )] TJ ET BT 34.016 147.461 Td /F1 12.0 Tf [(consumer culture? across inter-war Germany in new and enduring ways.)] TJ ET BT 34.016 121.205 Td /F3 12.0 Tf [(Other reviews:)] TJ ET BT 34.016 106.949 Td /F1 12.0 Tf [([2])] TJ ET 0.75 w 0 J [ ] 0 d 34.391 102.223 526.499 1.500 re S BT 34.016 84.443 Td /F3 12.0 Tf [(Source URL:)] TJ ET 0.000 0.000 0.800 rg BT 104.672 84.443 Td /F1 12.0 Tf [(http://www.history.ac.uk/reviews/review/561)] TJ ET 0.000 0.000 0.800 RG 0.24 w 0 J [ ] 0 d 104.672 83.049 m 322.316 83.049 l S 0.000 0.000 0.000 rg BT 34.016 58.072 Td /F3 12.0 Tf [(Links:)] TJ ET endstream endobj 16 0 obj << /Type /Annot /Subtype /Link /A 17 0 R /Border [0 0 0] /H /I /Rect [ 104.6717 83.3635 322.3157 95.2435 ] >> endobj 17 0 obj << /Type /Action /S /URI /URI (http://www.history.ac.uk/reviews/review/561) >> endobj 18 0 obj << /Type /Page /Parent 3 0 R /Contents 19 0 R >> endobj 19 0 obj << /Length 234 >> stream 0.000 0.000 0.000 rg 0.000 0.000 0.800 RG 0.24 w 0 J [ ] 0 d BT 34.016 796.354 Td /F1 12.0 Tf [([1] http://www.history.ac.uk/reviews/item/3003)] TJ ET BT 34.016 781.954 Td /F1 12.0 Tf [([2] http://www.history.ac.uk/reviews)] TJ ET endstream endobj xref 0 20 0000000000 65535 f 0000000008 00000 n 0000000073 00000 n 0000000119 00000 n 0000000335 00000 n 0000000372 00000 n 0000000567 00000 n 0000000649 00000 n 0000004801 00000 n 0000004910 00000 n 0000005020 00000 n 0000005129 00000 n 0000008690 00000 n 0000008818 00000 n 0000008902 00000 n 0000008986 00000 n 0000015943 00000 n 0000016069 00000 n 0000016164 00000 n 0000016229 00000 n trailer << /Size 20 /Root 1 0 R /Info 5 0 R >> startxref 16515 %%EOF